Personalization

Macy’s Levels Up Personalization with 500M Tailored Offers to 30M Customers

Personalization has become an expectation for many consumers, but brands’ maturity levels in providing personalized marketing and CX varies greatly. While capabilities…

GlassesUSA.com Leverages AI to Bring Online Eyewear Recommendations into Focus

GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better…

Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision….

Modernizing the Grocery Store: How AI is Helping Shoppers and Grocery Brands Get in Sync

The grocery sector is primed to benefit significantly from the opportunity that AI presents, both for retailers and shoppers alike. Grocery stores…

Fender Strikes the Right Note with Digital Identification Support for Customer-First Marketing

Over the course of its 80-year history, Fender has acquired “legendary” status. The guitar maker has become a household name and built…

Why Adtech Embracing AI and Automation is a Risky Long-Term Play

Adtech has been in the AI and automation business for far longer than the current AI revolution. The use of LLMs (large…

Inside JCPenney’s Transformation: A Data-Driven Vision and Future-Ready Tech Stack

JCPenney has faced the same challenges that bedevil the entire department store vertical, ranging from lower foot traffic at malls to the…

Monica + Andy Founder Details Multiple Expansion Paths for Baby Retailer

Unlike many DTC brands that were born online and later found their way into physical retail, Monica + Andy has had a…

Harps Food Stores Enables Real-Time Personalization at Checkout

Harps Food Stores is deploying a new integration between customer intelligence platform Birdzi and POS system ECRS to offer real-time personalization of…

In the Fight for Mutual Survival, DTC and Retailers are Frenemies

Both DTC brands and traditional retailers have seen better days. Unsurprisingly, major retailers always have struggled to keep up with how, where…

Nespresso Awakens New Coffee Discovery Pathways with Online Quiz

Most Americans (84%) start their morning with a fresh cup of coffee, according to the National Coffee Association, and they are increasingly…

Clairol Teams with Glamsquad to Offer Free Hair Coloring House Calls

Clairol and Glamsquad have partnered to offer free at-home hair-color appointments in four markets this summer: Los Angeles, Miami, NYC and Dallas-Ft….

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Personalization

Macy’s Levels Up Personalization with 500M Tailored Offers to 30M Customers

GlassesUSA.com Leverages AI to Bring Online Eyewear Recommendations into Focus

Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Modernizing the Grocery Store: How AI is Helping Shoppers and Grocery Brands Get in Sync

Fender Strikes the Right Note with Digital Identification Support for Customer-First Marketing

Why Adtech Embracing AI and Automation is a Risky Long-Term Play

Inside JCPenney’s Transformation: A Data-Driven Vision and Future-Ready Tech Stack

Monica + Andy Founder Details Multiple Expansion Paths for Baby Retailer

Harps Food Stores Enables Real-Time Personalization at Checkout

In the Fight for Mutual Survival, DTC and Retailers are Frenemies

Nespresso Awakens New Coffee Discovery Pathways with Online Quiz

Clairol Teams with Glamsquad to Offer Free Hair Coloring House Calls

On the Verge: Embracing Gaming Communities to Drive Commerce

The Power of Unified, All-in-One Retail Platforms to Unlock Operational Efficiency and Better Business Outcomes

Retail Giants in 2024: Walmart, Costco and Target’s Competitive Edge

Prices Top Priority Lists for 46.1% of Back-to-School Shoppers

The Retailer’s Ultimate Guide to CTV Performance Measurement

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