Job seekers in retail tend to be more active on mobile devices than those in other sectors, so it’s vital that retail recruiters optimize for mobile — particularly for the busy holiday hiring season. Just under 65% of job-seekers apply on mobile devices, according to the Appcast Eighth Annual Recruitment Marketing Benchmark Report.
Additionally, there are some signs that the retail labor shortage is easing: the median apply rate (the number of visitors to a recruiting site that actually apply for a job) rose by nearly 50% in 2023 compared to 2022, climbing from 4.17% to 6.10%.
