Walmart Connect

Walmart Raises Guidance Following Q2 Growth in Sales, Membership and Advertising

Walmart posted strong growth across its business in Q2 of its fiscal 2025, which ended July 26, 2024. With gains in total…

Retail Media: Everything You Need to Know

For several years now the term “retail media” has been buzzing around both retail and media circles. Whether you’re looking for a…

Disney and Walmart Unveil Retail Media-CTV Advertising Integration

Disney Advertising and Walmart’s retail media division Walmart Connect are teaming up to bring retail media insights to Disney’s streaming TV platforms,…

Walmart Makes Shopper Insights Available Via its Connect Retail Media Platform

For the first, Walmart is bringing together its data insights tool Walmart Luminate — which surfaces the retailer’s transaction, supply chain and…

Walmart Connect Extends Retail Media Reach with More In-Store Opportunities, Access for Non-Endemic Advertisers

Walmart plans to take its Connect retail media offering “to the next level” this year, by expanding access to international and non-endemic…

Walmart Advances Media Ambitions with $2.3 Billion Acquisition of Vizio

The rumored purchase of Vizio by Walmart is no longer a rumor: the retail giant has announced that it will purchase the…

Walmart is Sharing More and More of its Data with its Suppliers. Here’s Why.

If data is the new oil, then Walmart is sitting on a gusher. Three years ago, the company launched a concerted effort…

Retail Media is Omni-Funnel: How to Master It

When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss…

Walmart Launches New Certification Program to Teach Advertisers About Retail Media Offerings

Walmart Connect, the retailer’s retail media arm, has launched a new certification program to help advertisers of all types and levels understand…

How Walmart is Helping Small Businesses ‘Stay in Stock and in Control’

In many communities across America, the local Walmart is a neighborhood hub. Now the company has set its sights on becoming the…

Walmart Tests New In-Store Retail Media Opportunities, Including Product Demos and Audio

Walmart is pushing further into in-store retail media as it looks to leverage its biggest advantage over retail media juggernaut Amazon —…

Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

The growth of retail media shows no sign of slowing, as established players announce new expansions and new retailers, most recently Save…

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Walmart Connect

Walmart Raises Guidance Following Q2 Growth in Sales, Membership and Advertising

Retail Media: Everything You Need to Know

Disney and Walmart Unveil Retail Media-CTV Advertising Integration

Walmart Makes Shopper Insights Available Via its Connect Retail Media Platform

Walmart Connect Extends Retail Media Reach with More In-Store Opportunities, Access for Non-Endemic Advertisers

Walmart Advances Media Ambitions with $2.3 Billion Acquisition of Vizio

Walmart is Sharing More and More of its Data with its Suppliers. Here’s Why.

Retail Media is Omni-Funnel: How to Master It

Walmart Launches New Certification Program to Teach Advertisers About Retail Media Offerings

How Walmart is Helping Small Businesses ‘Stay in Stock and in Control’

Walmart Tests New In-Store Retail Media Opportunities, Including Product Demos and Audio

Retail Media Update: Kroger to Add Screens at 500 Stores, Walmart Names New Tech Partners and Save Mart Joins the Mix

On the Verge: Embracing Gaming Communities to Drive Commerce

The Power of Unified, All-in-One Retail Platforms to Unlock Operational Efficiency and Better Business Outcomes

Retail Giants in 2024: Walmart, Costco and Target’s Competitive Edge

Prices Top Priority Lists for 46.1% of Back-to-School Shoppers

The Retailer’s Ultimate Guide to CTV Performance Measurement

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