video

Gen AI: Google’s Not-so-Secret Weapon in the Battle for Search Engine Dominance

Last week Google announced a sweeping slate of product updates across its search, shopping and marketing interfaces at Google Marketing Live (GML),…

The 2022 Retail Innovator Awards

Every year, Retail TouchPoints asks you, the retail community, to share the executives you believe are driving the industry forward. This year,…

7 Optimization Areas That Will Maximize Your Video Content’s Discoverability

It’s 2022, and video is bigger than ever. It has become the go-to marketing medium to communicate with and reach audiences across…

Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform

Social media is an ever-evolving space, and as the major platforms develop each is differentiating itself in ways that change how retailers…

Facebook Tests New Functionalities for In-Stream Video Ads

Facebook and Instagram are adding new In-Stream video capabilities to help retailers maximize the impact of their video ad experiences. New options…

Agora.io Offers Video Features Designed To Be Included In Retail Apps

Agora.io, a platform for voice, video and live streaming, helps retailers interact with consumers around the world through mobile devices. The solution…

Why Video Is A Must-Have In Your Marketing Toolbox

You only have to do a Google search these days and you’re hit with a number of videos waiting for you to…

AdRoll Launches Targeted Video Ad Solution

AdRoll, an e-Commerce growth platform, has introduced AdRoll Video Ads to help marketers reach shoppers through targeted video ads on desktop, tablet…

FabFitFun Takes Alternate Path To Subscription Success Via Live Streaming Videos, Communities

As a lifestyle brand that offers its members seasonal boxes of curated beauty, health and fashion products, FabFitFun may primarily be known…

New Lifestyle Site Helps Millennials Simplify Shopping

The founders of the brand agency Figliulo&Partners have launched Quiddity, a video-based product reviews and lifestyle site. Quiddity is launching with six…

Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video

As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile as both a shopping…

TVPage, PowerReviews Partner To Enable Interactivity Within Marketing Videos

TVPage, a provider of cloud-based interactive video technologies, has partnered with consumer feedback technology company PowerReviews. Through the partnership, brands and retailers…

The Retail Innovation Conference & Expo explores the evolving customer journey and how technology enables the convergence of content, community and commerce.

video

Gen AI: Google’s Not-so-Secret Weapon in the Battle for Search Engine Dominance

The 2022 Retail Innovator Awards

7 Optimization Areas That Will Maximize Your Video Content’s Discoverability

Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform

Facebook Tests New Functionalities for In-Stream Video Ads

Agora.io Offers Video Features Designed To Be Included In Retail Apps

Why Video Is A Must-Have In Your Marketing Toolbox

AdRoll Launches Targeted Video Ad Solution

FabFitFun Takes Alternate Path To Subscription Success Via Live Streaming Videos, Communities

New Lifestyle Site Helps Millennials Simplify Shopping

Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video

TVPage, PowerReviews Partner To Enable Interactivity Within Marketing Videos

On the Verge: Embracing Gaming Communities to Drive Commerce

The Power of Unified, All-in-One Retail Platforms to Unlock Operational Efficiency and Better Business Outcomes

Retail Giants in 2024: Walmart, Costco and Target’s Competitive Edge

Prices Top Priority Lists for 46.1% of Back-to-School Shoppers

The Retailer’s Ultimate Guide to CTV Performance Measurement

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