Salesforce

How Home Chef Harnessed AI for an 83% Click Rate Uplift — While Retaining the Human Touch

Alarmists concerned that generative AI will take over the world (or more importantly, their jobs) can take heart from the experience of…

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce sales in the U.S….

The RealReal Upgrades Seller Experience in Bid to Bring in More Big-Ticket Items

As part of its ongoing effort to build a more efficient organization and reach profitability by early 2024, luxury resale platform The…

#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s Connected Consumer Series, Resilient…

For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Jacob Hawkins knows a lot about Gen Z, not just because he’s spent almost a year as the Chief Marketing, Digital and…

Holiday 2022 Recap: Promotions, BOPIS Drove Late-Season Engagement as Overall Growth Slowed

The 2022 holiday season showed slow, but steady, improvement for the retail industry. As economic headwinds curbed spending capacity, online retail grew…

Walmart Expands Reach of Third-Party Retail Services with Salesforce Integration

Walmart’s burgeoning slate of white-label retail tech will be made more widely available via a new partnership with Salesforce. Retailers will now…

Casey’s Personalizes Experiences for Over 5.5 Million Loyalty Members

Casey’s General Stores has personalized the shopper journey for its more than 5.5 million rewards loyalty members via more than 1 billion…

Black Friday 2022: Sales Top $9 Billion as Retailers Combat Inflation

In a first indication of what to expect as we enter the heart of the 2022 holiday season, digital Black Friday sales…

Holiday Shopping 2022: How AI-Powered Guided Selling Creates Bespoke Customer Experiences

With the holiday season on the horizon, brands are looking to gain an advantage over industry competition. Considering many customers will be…

Brazil’s RaiaDrogasil Taps into Store WiFi to Personalize Promotional Offers

Latin America drugstore chain RaiaDrogasil is leveraging its in-store WiFi network to offer location-based marketing across 2,500 Brazilian locations. The solution, which…

3 Expert Perspectives on Why Margin, Experience and Loyalty Will be Key to Winning Holiday 2022

Inflation and the threat of recession are defining aspects of the 2022 holiday season, but the potential bad news will do little…

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Salesforce

How Home Chef Harnessed AI for an 83% Click Rate Uplift — While Retaining the Human Touch

Combat Inflation’s Impact by Streamlining Conversational Commerce Channels

The RealReal Upgrades Seller Experience in Bid to Bring in More Big-Ticket Items

#CCS23: Composable Commerce, ChatGPT and Data, Data, Data

For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Holiday 2022 Recap: Promotions, BOPIS Drove Late-Season Engagement as Overall Growth Slowed

Walmart Expands Reach of Third-Party Retail Services with Salesforce Integration

Casey’s Personalizes Experiences for Over 5.5 Million Loyalty Members

Black Friday 2022: Sales Top $9 Billion as Retailers Combat Inflation

Holiday Shopping 2022: How AI-Powered Guided Selling Creates Bespoke Customer Experiences

Brazil’s RaiaDrogasil Taps into Store WiFi to Personalize Promotional Offers

3 Expert Perspectives on Why Margin, Experience and Loyalty Will be Key to Winning Holiday 2022

On the Verge: Embracing Gaming Communities to Drive Commerce

The Power of Unified, All-in-One Retail Platforms to Unlock Operational Efficiency and Better Business Outcomes

Retail Giants in 2024: Walmart, Costco and Target’s Competitive Edge

Prices Top Priority Lists for 46.1% of Back-to-School Shoppers

The Retailer’s Ultimate Guide to CTV Performance Measurement

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